About Us ...
LÃ¡dudu, papaya leaf in Vietnamese was created in 2009 after our founder Teresa Le was made redundant from her job as a project manager at a leading IT company. After more than a decade working in corporate she decided to create her own project despite the financial crisis at the time. LÃ¡dudu started as a small business teaching private Vietnamese home cooking ("Success Story from British Library 2009") which transformed in 2011 into a busy and well loved restaurant in London West Hampstead till 2017 . Teresa's love and passion for food is more than just eating, to her, food is an experience, a philosophy she embedded in the company values from the start.
Why we closed a busy successful restaurant?
LÃ¡dudu Restaurant was buzzing with life and well loved from the first day of opening right until the very last night. Our customers and staff enjoyed our food so much they begged us not to close. They however understood and appreciated our future mission of taking our food's philosophy beyond the restaurant business to develop into a global brand. We have successfully created a restaurant dinning experience most Vietnamese are proud of and have inspired countless number of people to be part of the LÃ¡dudu's family with our philosophy. Our next goal is to extend our love for food without being bounded by location or day-to-day service management, a challenge we can not eliminate with a restaurant business.
The decision to close a busy restaurant was not an easy one to make. We believe in 100% commitment in everything that we do and decided to give our products the focus and attention it needs to succeed. Lessons learnt from the restaurant are invaluable in helping us in achieving quality and freshest in our products.
What are our company values and future mission?
Teresa has been cooking from a young age, her style of cooking has developed from generations of traditions and knowledge mixed with her own techniques adapted to the modern busy city lifestyle. Born in the country, raised in the city, but she lives from the kitchen. Teresa understands the urban kitchen but never lost touch with her roots, the memories of gathering fresh ingredients in the countryside from her childhood set the foundation for Ladudu. Our company's values are centred around this same concept of simplicity, freshest, family traditions, and connecting people through food. To us it is never just about food, but the experience food creates, hence our slogan is "It's not just food, It's an experience".
Connecting people with food is our mission. We started by cooking with our customers in their own kitchens, then cooked and served from our restaurant's kitchen. After more than 5 years we like to go back to where we started and inspire as many people as we can with our products to create authentic Vietnamese food at home or to put a quick simple meal together with a touch of Ladudu's unique flavour and convenience.
Want to know more?
Please follow us on Facebook, Twitter, Instagram, and youtube @ ladudufood for more updates. For an honest insider view from Teresa directly you can follow her on her Facebook page : Teresa H Le where she shares her day-to-day thoughts as well as how she keeps herself balance as a business entrepreneur.
We hope to introduce more unique products as we grow to help you create delicious restaurant quality food at home. For multiple recipe ideas and how to use our products in different ways please carry on browsing the rest of our website or social media contents.
Cam on rat nhieu â Thank you very much!
We want to hear from you so please get in touch and weâll be happy to discuss your queries. Please submit your queries in the form provided:
Our products can be found at the following locations: